YITH WooCommerce Popup Premium lets you create promotional and newsletter popups for your WooCommerce store. You can display welcome, discount, newsletter, and promotional popups with fully customizable content, colors, and animations. Popups can be timed to appear after a delay, triggered on specific pages, or shown to selected audiences. This plugin helps capture emails, promote offers, and engage visitors. This plugin is part of the YITH Premium Plugin Family — a collection of over 66 WooCommerce plugins.
Competitive Features
- Custom popup builder — create unlimited popups with customizable text, images, and layout
- Newsletter popups — capture emails with integrated newsletter subscription forms
- Promotional popups — display special offers, discounts, and announcements
- Popup triggers — show popups on page load, time delay, scroll, or exit intent
- Audience targeting — display popups to specific users, roles, or guest visitors
- Custom styling — control colors, fonts, animations, and positioning
- Responsive design — popups render correctly on mobile and desktop
Key Features
- Frequency control — set how often a popup appears to avoid annoying visitors
- Dismissal handling — allow users to close popups with configurable remember options
- Integration with WooCommerce — target popups to cart and product pages
- Form integration — connect popups with Mailchimp and other email services
- Analytics — track popup views, clicks, and conversion
- Multiple trigger timings — set custom delays for popup appearance
- HPOS compatible — fully supports High-Performance Order Storage
Comparison with Competitors
YITH Popup vs OptinMonster
| Feature | YITH Popup | OptinMonster |
|---|---|---|
| Custom popups | Yes | Yes |
| Newsletter capture | Yes | Yes |
| Exit intent | Yes | Yes |
| Audience targeting | Yes | Yes |
| Multiple triggers | Yes | Yes |
| Pricing | Included in YITH Family | Paid separately |
YITH Popup vs Default WooCommerce
| Feature | YITH Popup | WooCommerce Default |
|---|---|---|
| Promotional popups | Yes | No |
| Newsletter capture | Yes | No |
| Custom animations | Yes | No |
Recommended Stack — pair Popup with Coupon Email System to send the discount captured from a popup to the customer’s email.
Official Changelog
Version 1.60.0
Release Date: August 20, 2026
- New: Support for WordPress 7.1.
- New: Support for WooCommerce 11.1.
Version 1.59.0
Release Date: July 30, 2026
- New: Support for WooCommerce 11.0.
Version 1.58.0
Release Date: June 22, 2026
- New: Support for WooCommerce 10.9.
Frequently Asked Questions
How do I create a popup?
You can use the custom popup builder to add text, images, buttons, and newsletter forms, and configure when and to who it appears.
Can I capture emails with popups?
Yes, popups can include newsletter subscription forms integrated with email marketing services.
Can I show popups on specific pages?
Yes, you can target popups to specific pages such as product, cart, and shop pages.
Can I control popup frequency?
Yes, you can set how often a popup displays to avoid annoying returning visitors.
Does the plugin work on mobile?
Yes, popups are responsive and render correctly on mobile devices.
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